Kate Woodall, Senior Concept Developer Digital Projects, Museum of New Zealand Te Papa Tongarewa (Wellington, NZ)

Presenters:

Thomasin Sleigh, City Gallery (Wellington, NZ)
Seb Chan, Head of Digital, Social & Emerging Technologies, Powerhouse Museum (Sydney, AU)

What’s happening with the mobile experience in NZ and Australian museums? Some museums feel the need to digitally ‘catch up’ believing that we are lagging behind what our visitors expect and/or want. Others feel hampered by the large contract and data costs that inhibit the take up and use of these phones with in our spaces. While still others enjoy leveraging the possibilities that iPads, QR codes and digital natives create to provide engaging layered experiences. The following is a session that looks at these different perspectives to explore how best to just ‘Give it a go.’

, there is a recording of this session available for on-demand playback.

To post comments before or after this session, visit the Discussions area.

 
Slide handouts for this session are available for download.

Nancy Proctor, Editor of Mobile Apps for Museums & Head of Mobile Strategy & Initiatives, Smithsonian Institute (Washington DC, US)

Presenters:

Koven Smith, Director of Technology, Denver Art Museum (Denver, US)
Ed Rodley, Exhibit Developer, Museum of Science (Boston, US)
Rob Stein, Deputy Director for Research, Technology and Engagement, Indianapolis Museum of Art (Indianapolis, US)

A discussion of the resources available to institutions within the museum mobile arena. The exploration will be based around the new book, Mobile Apps for Museums, edited by Nancy Proctor (AAM 2011).

, there is a recording of this session available for on-demand playback.

To post comments before or after this session, visit the Discussions area.

 
Slide handouts for this session are available for download.

Lindsey Green, Director, Frankly, Green & Webb (GB)

Presenters:

Rich Cherry, Director, Balboa Park Online Collaborative (San Diego, US)
Joshua Jeffrey, Web and Digital Media Manager, Andy Warhol Museum (Pittsburgh, US)
Claire Welsby, Senior Producer (Digital), Kew, Royal Botanic Gardens (London, UK)
Paul Cliffford, Program Manager (Digital Learning), Museum of London (London, UK)

An exploration of how gaming principles are being applied by institutions to their mobile experiences, and the successes and challenges of this approach.

, there is a recording of this session available for on-demand playback.

To post comments before or after this session, visit the Discussions area.

 
Slide handouts for this session are available for download.

Session Chair:

Hein Wils, Project Leader ARtours, Stedelijk Museum (Amsterdam, NL)

Presenters:

Scott Neel, Curator of Collections and Exhibits, Alaska Native Heritage Center (Alaska, US)
Leslie Denk, Director of Public Access, Norton Simon Museum (Pasadena, US)
Swarupa Anila, Associate Educator, Detroit Institute of Arts (Detroit, US)
Phil Getchell, Museum of Fine Art (Boston, US)
Jenna Fleming, Museum of Fine Art (Boston, US)

This session looks at the decisions institutions need to make during the early phases of their mobile projects. How do you prioritize each aspect of the mobile experience during the planning process? What elements are sometimes forgotten? What does it look like when a good plan comes together?

, there is a recording of this session available for on-demand playback.

To post comments before or after this session, visit the Discussions area.

 
Slide handouts for this session are available for download.

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Description:
An introduction to the two-day Museums & Mobile 2011 online conference including: what to expect during the Day 1 program and Day 2 Virtual Expo and how the structure and themes relate to the findings of the 2011 Museums & Mobile international survey.

Led by:
Loic Tallon Director, Pocket-Proof, UK.
Jonathan Finkelstein, Executive Producer, LearningTimes, USA.
MM2011 Co-Producers

Loic Tallon

Loïc Tallon is Director of Pocket-Proof, an independent design agency specialised in mobile experiences for museums internationally, and is co-editor of one of the leading books in the mobile tools for museums, Digital Technologies and the Museum Experience: Handheld Guides and Other Media (Alta Mira Press, 2008). Loïc has worked on leading museum mobile projects for museums in UK, France, Abu Dhabi, Qatar and India.  And his research activities include the annual Museums & Mobile international survey that explores the objectives, challenges and future of mobile projects across the museum community.

Jonathan Finkelstein

Jonathan Finkelstein is the founder and executive producer of LearningTimes, where he produces and moderates an array of online professional development programs.  He can be heard often as the host of webinars, conference and podcasts produced in close association with organizations like the American Association of Museums (AAM), Association for State and Local History (AASLH), Center for the Future of Museums (CFM), and the Institute of Museum and Library Services (IMLS). Jonathan authored the chapter on live online outreach in the The Digital Museum: A Think Guide, published by AAM Press. His book, Learning in Real Time (Wiley/Jossey-Bass), translates over a dozen years of experience facilitating real-time online learning into a practical resource guide for anyone doing outreach online. He has produced tens of thousands of hours of live webcasts, online conferences and 3D virtual world events, including vast numbers of programs for museum professionals. The son of two New York City public school teachers, Jonathan is a Certified Synchronous Training Professional (CSTP) and received his AB degree with honors from Harvard University.

Beta! Mobile Access Info for this Session

Access to this session is available via iPhone, iPad or Android devices. This is a beta/experimental service for this conference, but we encourage you to try if you are on the go during this live session.

See Tech Requirements

• Get iOS (iPhone and iPad) App from iTunes
• Get App for Android

Mobile Access for this session:
Use the “Enter Session” button above to enter. If prompted for a username, use the “guest” option. If asked for a room URL, use:
http://squirrel.acrobat.com/mm

Description:
Practical guidelines for the planning, implementation and sustaining of a mobile project at an institution. This session looks at defining the important first steps an institution must make to deliver a successful mobile experience for their visitors. Includes:

• The successful pre-planning of a mobile project.
• The role of visitor evaluation in shaping the design of a mobile project.
• What makes a successful project team for delivering a mobile experience.
• Making decisions on what to do in-house and what to do with a vendor.

Session Chair:
Peter Samis
Associate Curator of Interpretative Media
SFMoMA, USA.

1. Thoughts on the development of a Mobile Strategy
Hugh Wallace, Head of Digital Media, National Museums of Scotland, UK.
Details

3. Planning to do mobile in-house
Emily Black, Associate Educator Digital Media, The Nelson-Atkins Museum of Art, USA.
Details

Peter Samis

Peter Samis is Associate Curator of Interpretative Media at the San Francisco Museum of Modern Art (SFMOMA). In the early 1990s, he served as art historian/content expert for the first CD-ROM on modern art, and then spearheaded development of multimedia programs for SFMOMA’s new building. Since then, SFMOMA’s Interactive Educational Technologies (IET) programs have received awards from sources as diverse as the American Association of Museums, the National Educational Media Network, and I.D. Magazine.

Hugh Wallace

Hugh Wallace is Head of Digital Media at National Museums Scotland where he has overall responsibility for their digital strategy and online presence. He has fifteen years experience of working with the Internet and new media spanning a variety of sectors, including four years with a commercial web agency. From 2003 Hugh worked for Oxfam, becoming their Head of Interactive Media in 2005, where he championed innovative approaches to online campaigning, fundraising and volunteering. He joined National Museums Scotland in 2009 and has been working on a number of initiatives including a complete website refresh, integrated social media plans and their evolving mobile strategy.

Louise Downe

Louise Downe is a Digital Service Designer, focused on the shape of the web to come and new mobile concepts that thrive in it . She currently works for Tate where she thinks writes and practices user centred design, accessibility and all the hard fun stuff in between. http://twitter.com/LouiseDowne

Emily Black

Emily Black is the Assistant Educator for Digital Media at the Nelson-Atkins Museum of Art in Kansas City, Missouri. There she designs resources that fulfill the digital needs and interpretative strategies for featured exhibitions and permanent collections. She led the research and development of the Nelson’s mobile interpretive strategy and Mobile Guide web-based application tour. Emily has a passion for providing unique online learning experiences that connect diverse audiences to art. She is interested in the questions and connections formed when media-rich content and art are presented to visitors both onsite and online.

Beta! Mobile Access Info for this Session

Access to this session is available via iPhone, iPad or Android devices. This is a beta/experimental service for this conference, but we encourage you to try if you are on the go during this live session.

See Tech Requirements

• Get iOS (iPhone and iPad) App from iTunes
• Get App for Android

Mobile Access for this session:
Use the “Enter Session” button above to enter. If prompted for a username, use the “guest” option. If asked for a room URL, use:
http://squirrel.acrobat.com/mm